About US

RoastMasterz was originally established in the 1930s by two entrepreneurial brothers who recognized that their love for artisan-roasted specialty coffee was shared by most of their neighbors in Sydney, Australia.

In those early days, the two coffee connoisseurs imported green beans from around the world, roasted them locally, and sold them to local shops. A surge in immigration from Europe after World War 2 sparked a revolution in coffee culture and expression, as well as a growing market for the highest-quality artisan-roasted coffees.

From that early beginning, a modest chain of coffee shops and roasters developed.

In the early 1980s, Australia experienced economic turmoil, with a severe recession, high inflation, and rising unemployment. This left the founders and their family unable to continue the now-modest chain of artisan coffee shops and roasters. Nearly a decade later, with the strengthening of economic ties between Indonesia and Australia, leading to closer integration of Australia into Asian markets, the Hofland family purchased the original Roastmasterz company and planned to merge it with their own coffee company in Subang, Bogor, Jakarta, and Surabaya, and coffee plantation operations in Java, Sumatra, and New Guinea. The Asian financial Crisis in 1997 and the economic implosion that followed caught many in Indonesia by surprise. With the lasting effects of the financial crisis, plans for Roastmasterz were put aside.

With Indonesia's significant economic recovery in 1999, accelerating in the early 2000s, plans to expand plantation operations and grow the coffee exports in Asia were again restarted.

Following the successful launch of coffee exports to Japan and Taiwan in the early 2000s, Java Original Coffee began a new venture in the early 2020s, planning to export coffee from Java to the United States. These plans evolved into something even more ambitious—a retail coffee business sourcing exceptional beans from around the globe, branded under 'Java Original Coffee' and 'Roastmasterz by Java Original Coffee.'

Building on decades of expertise in coffee sourcing and international trade, we've expanded our vision to bring the world's finest coffees directly to discerning customers. Our dual brands reflect our commitment to quality and versatility: Java Original Coffee offers carefully curated selections from premier coffee-growing regions worldwide, while Roastmasterz by Java Original Coffee showcases our artisanal roasting expertise and passion for bringing out each bean's unique character.

From our roots in exporting premium Javanese coffee to international markets, we've grown into a comprehensive coffee retailer dedicated to delivering exceptional quality, authentic flavors, and an outstanding coffee experience to every customer.

Coffee from all over the world

Today we source our coffees from premier growing regions around the world, including Java, Sumatra, Western New Guinea (also known as Papua or Indonesian New Guinea), Costa Rica, El Salvador, Guatemala, Brazil, and many other exceptional origins. Our seasonal whole bean coffee menu is carefully curated to offer something special for every coffee lover.

Each coffee in our collection features a unique yet approachable flavor profile that showcases the distinct characteristics of its origin and varietal. Our roasting philosophy centers on developing and expressing each coffee's inherent flavor without imparting roast or smoke notes. This approach allows the natural qualities of the beans to shine through—whether it's the bright acidity and floral notes of a Central American coffee, the rich body and earthy complexity of Indonesian beans, or the balanced sweetness of South American varieties.

By honoring the integrity of each origin and roasting with precision, we deliver coffees that are both distinctive and accessible, inviting you to explore the world's diverse coffee flavors with every cup.

Unique and approachable

It's not every day that you get the opportunity to put a smile on someone's face. But when someone realizes they can enjoy black coffee without cream or sugar—when their eyes are opened to something totally new and exciting—that's what makes us happy and fulfilled.

That's when we reach our goal: to provide our customers with unique yet approachable coffees that are delicious in their own special way. Coffee that is naturally sweet, well-balanced, and full of flavor.

With our unique legacy, we have something special to offer—something we believe you'll want to enjoy and return to again and again.

Our long history remains our driving force as we create a line of artisan-roasted coffees while maintaining our family's heritage and values. Now part of Java Original Coffee, RoastMasterz is available in North America, offering artisan-roasted specialty coffee to discerning coffee lovers like you.

Try our artisan-roasted coffee and let us put a smile on your face.